Momentum isn't just an indicator of your progress and reputation. For starters, when browsing the brand directory on Abound, we sort the list by Momentum earned. So, the more Momentum you have, the higher up the directory your brand will appear.
- your Momentum corresponds with your brand's placement in the brand directory (brands with more Momentum show up higher in the list)
- we consider your brand's Momentum when determining how visible your brand and products should be throughout Abound
- as a brand on the Free plan, you can unlock RepMail credits, enabling you to send outreach messages to reps: -250
- as a brand on the Free plan, you can post additional product profiles: -100
While you can choose to use Momentum to unlock RepMail credits and additional product profiles, be mindful that this will be deducted from your total Momentum count.